Our Philosophy

Metaply is about providing clearly focused excellence of interpretation and recommendation with a strong commercial output, it does this in two ways:

Firstly it has unique access to the thought/findings of its key partner organisations- the 'international social insight consultancy the Centre for the Study of Media, technology and Culture' and the emerging social themes and trends 'think tank' the Social Futures Observatory. Through these organizations it has Global access to the latest and most robust thought, empirical data and insight from both Academic and Commercial sources. Access which is then clearly focused on defined client issues.

Secondly it works closely in partnership with only a limited number of clients. Metaply is not a volume driven research or consultancy agency with a given set of 'tools' or methodologies. Rather it is driven by seeking commercial or strategic advantage for its clients through application of the methods or tools most appropriate to gain deep understanding and 'usable' outcomes.